23/9/2025--//2025 (W1-W3)
LIU YITONG (0370907)
Information Design / Bachelor of Design (Hons) in Creative Media / Taylor's University
INSTRUCTION
LECTURE & TUTORIAL
Exercise 2: L.A.T.C.H INFOGRAPHIC POSTER
Instruction
1. Select 1 topic of your own choice and create a poster design.
2. Organize a group of information into a visual poster that combines and utilizes the LATCH principles (Minimum 4).
Location. Alphabet. Time. Category. Hierarchy.
3. You are required to use the digital photo editing/illustration software available to assemble the information into a LATCH infographic poster.
4. You are allowed to reuse back the images but you have to create the rest of visuals to complete the poster.
REQUIREMENTS:
1. Size resolution: A4 (100DPI)
2. Explanation of how each component of L.A.T.C.H is relatable to each other.
3. Progress and submission link on E-Portfolio.
Topic: Jellyfish of Japan’s Coast
The topic focuses on jellyfish found along Japan’s coastline, introducing several common species such as Moon Jellyfish, Sea Nettle, and Nomura’s Jellyfish. The poster aims to show their habitats, life cycle, and their role in the marine ecosystem.
The information in the poster is organized using the LATCH principles:
Location: A small map of Japan highlights where jellyfish are commonly found — from Hokkaido’s cold waters to Okinawa’s warm seas.
Alphabet: Jellyfish species are organized alphabetically (A–R) to make comparison easy.
Time: A visual timeline presents the seven life stages of a jellyfish, from gamete to adult medusa.
Category: Different jellyfish species are grouped by type and traits such as color, size, and stinging level.
Hierarchy: A food chain diagram shows the jellyfish’s place in the ecosystem, including what they eat and what sea animals feed on them.
Reference
Before designing the infographic, I looked at different jellyfish infographics, ocean posters, and aquarium displays to get ideas for layout and colors. Also checked marine websites to learn about jellyfish species in Japan and their life cycle. These references helped shape the calm, glowing style of the final design.
Fig.2.1 Information poster reference
Sketch
Made some quick sketches to plan the poster. Drew where to put the map, jellyfish types, and life cycle. This helped me see the layout before starting the digital design.
Fig.2.2 Sketch
ProgressStarted by making sketches and used them as a guide for the layout.
Fig.2.3
Then arranged the text and visuals based on the plan. 
Fig.2.4
For some elements that I couldn’t find good images online, I decided to draw them myself. 
Fig.2.5 Food chain image
Fig.2.6 Life cycle image
After adjusting the colors and placement, the final poster design was completed.Final Outcome for infographic poster
Fig.2.7 Final Outcome for infographic poster
REFLECTION
This exercise helped me understand how to organize information clearly using the LATCH principles. At first, it was a bit challenging to decide how to fit all the data into one layout, but the sketching process made it easier to plan. I learned how to balance text and visuals, and how color choice can affect the overall mood of the poster. Creating some of the visuals by myself also improved my digital drawing skills. Overall, this task taught me how design can make scientific information more engaging and easy to understand.
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